Incognito mystery shopping solutions helps to improve Skytrax scores

Incognito mystery shopping solutions helps to improve Skytrax scores

Mar 25, 2025 | Blog

The Process Of Skytrax Ratings And Improving Them Via Incognito Mystery Shopping
Whether you are on a plane or at an airport, the experience itself counts. That’s where Skytrax comes in. Skytrax is an international body that rates airports and airlines based on parameters such as service quality, hygiene, infrastructure, and customer satisfaction with the airline or airport. Their ratings are known universally as the gold standard in airline travel and services.
What Is Skytrax?
Skytrax Audits conduct professional evaluations of airlines and airports. Unlike the customer review sites, the Skytrax evaluation comes after the air travel business has been scrutinized by a trained expert. Each rating is further divided into different categories:
• Airline Ratings – Airlines are graded from 1 to 5 stars with regard to comfort, service, and dependability, with 5 stars being the maximum.
• Airport Ratings – Airports receive a rating from 1 to 5 stars for their level of cleanliness, facilities, and passengers’ experiences.
• Low Cost Airline Ratings – Skytrax rates budget airlines independently, paying special attention to cost and functionality.
• Lounge Ratings – Airline lounges are rated for their level of comfort, quality of food, and service received.
Skytrax looks at product standards, such as seating, entertainment, and food, as well as staff service, both on the ground and in the air. They also assess the airport environment, including wayfinding, cleanliness, and overall efficiency.

How Can Airlines and Airports Improve Their Skytrax Ratings?
Achieving a higher Skytrax rating is important for airlines and airports because it builds trust with travelers. A 5-star rating means top-quality service, which attracts more passengers and boosts reputation. But improving these ratings requires continuous evaluation and improvement.
This is where Incognito Mystery Shopping Consultancy comes in.
How Incognito Mystery Shopping Helps Improve Skytrax Ratings
At Incognito Mystery Shopping Consultancy, we help airlines and airports improve their customer service and operations. Our trained mystery shoppers visit airlines and airports just like regular passengers but with a professional eye for detail. They assess real-time service quality, giving airlines and airports the insights they need to:
• Identify service gaps and areas that need improvement
• Enhance customer experience by refining staff training
• Improve cleanliness, facilities, and in-flight services
• Ensure consistency across all flights and airport services
• Since Skytrax values consistency, having mystery shoppers regularly evaluate services helps airlines and airports maintain high standards.
The Future of Airline and Airport Excellence
Skytrax ratings influence how travelers choose airlines and airports. With Incognito Mystery Shopping Consultancy, businesses can ensure they meet global standards and continue to improve their services. Whether it’s an airline striving for a 5-star rating or an airport aiming for world-class recognition, mystery shopping provides the key to success.
Want to improve your Skytrax rating? Let Incognito Mystery Shopping help you deliver excellence in every passenger experience.