Hotel Mystery Shopping in Saudi Arabia

Hotel Mystery Shopping in Saudi Arabia

May 11, 2025 | Blog

Saudi Arabia is making big plans for tourism. By the year 2030, the country will build around 362,000 new hotel rooms. This is part of a huge $110 billion plan to improve hotels, travel, and tourism in the kingdom.
This big change is part of Vision 2030, which is Saudi Arabia’s plan to become one of the top tourist destinations in the world. The country is building better roads, airports, buildings, and tourist spots. This is also a great chance for investors to be part of something big.
In 2023, Saudi Arabia’s travel and tourism industry made more than $118 billion, which was about 11.5% of the country’s economy. More people are visiting the country too—30 million international visitors came in 2024, up from 27.4 million the year before. The goal is to welcome 70 million international visitors each year by 2030.
Saudi Arabia will also host some of the world’s biggest events, including:
• The Asian Winter Games in 2029
• The World Expo in 2030
• The FIFA World Cup in 2034
These events will bring in even more tourists and help the country grow.
In 2024, hotel income reached $5.6 billion, which is higher than the year before and much higher than in 2019. Cities like Riyadh and Madinah are seeing more guests and higher hotel prices, showing that more people are visiting and staying in these areas.
A big tourism event, Future Hospitality Summit (FHS) Saudi Arabia, will happen in May 2025. It will bring hotel and travel leaders from around the world to Riyadh. They will talk about the future of tourism in Saudi Arabia and share ideas on how to grow even more.
Saudi Arabia is quickly becoming one of the most exciting places for travelers and businesses. With so many new hotels and events, it’s a great time to visit or invest.
Incognito Mystery Shopping Consultancy is proud to rank in the top 10 for hotel audits across the UAE, Saudi Arabia. If you need expert audits for hotels, restaurants, real estate, or airlines, contact Incognito today!